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Matthew Ayres

G4 Bennie Group Managing Director

Matthew is Ayres is the 4th generation of his family business, The Bennie Group. A multi-industry group that works across the Equipment & Plant, Construction & Manufacturing sectors.

Matthew joined Bennie full time in October 2018 as Operations Director where he set about creating and restructuring all the businesses central functions in Finance, IT, Facilities, Marketing & HR. He took over the Group Managing Director role in July 2020.

Prior to joining Bennie, Matthew worked in various operational roles at a fast-growing B2B software start-up where he was responsible for digital integration and business development with high profile retail clients. Before this, he worked at the John Lewis Partnership as part of the team that established the central shared service operations for Waitrose & John Lewis as the group started bringing the two retail businesses together.


Matthew Ayres
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